Corporate Culture Theory

In the early 1980s, the United States Institute of Harvard University education professor and consulting firm McKinsey consultants in the long-term study of business management has accumulated a wealth of information. In six months time, focused on 80 companies a detailed investigation into the "corporate culture - the survival of customs and business etiquette". In the book published in July 1981, has become the best-selling management books. After being named the 1980s the 10 most influential management books of a corporate culture on the classic. It's rich with examples: an outstanding and successful enterprise has a strong corporate culture, which is common to comply with all the staff, it often is a natural common rather than a written code of conduct, and a wide variety used for publicity, Strengthen these values and customs of the ceremony. It is corporate culture - a non-technical, non-economic factors, led to the formation of these decisions, appointment and removal of personnel in enterprises and small to employees of behaviour, clothing and hobbies and habits. In two other conditions is almost the same business, because of the strength of its culture, enterprise development by the consequences on completely different.