Innovative culture
Innovative culture is that everyone in the business have a deep understanding of the business in the fierce market competition, "I have no one, I have gifted, gifted people I turn" and the idea of "Poverty leads to change and then pass, General for a long time, "the rules of the game. From the development of medium and long-term business development strategies, market positioning, the annual marketing plan, human resources planning to the implementation of specific aspects of each must have a sense of innovation in the development and selection of more than contingency plan. Because of the new economy is one of the characteristics of the creative economy, according to the customer and market demand in the products, technologies and services innovation of the modern enterprise is the road to survival and development.
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