On the corporate culture created by the "seven weapons"

Fujian enterprises in China have a pivotal position, only two major sports and clothing industry, the industry in China have many more influential brand. Behind the prosperity of the industry, the author notes that the vast majority of Taiwanese enterprises operating center of gravity, without exception, are focused on brand marketing. Both the advertising investment, to promote the image of plant construction in the recruitment of qualified personnel, are to promote the brand at the core of the market advance. By contrast, companies operating in the consideration of the performance, or simply to a certain stage of the annual market sales for hard and all for maximizing profits for the goal. True in word and resolute on the brand, sales of thing will, who will make the market, is the highlight of the phenomenon of unemployment Min.

In addition to first-line industry companies, the industry on the importance of corporate culture, most have not yet fully understood, or after hardly a taste, or indifferent. With the maturity of the Chinese business environment and upgrade the competitiveness of the industry, once the corporate culture of being marginalized, will be restricted to a certain extent, the sustainable development of enterprises. Of course, there are a lot of businesses on how to create a corporate culture is unable to, I do not know how to gain the upper hand. To this end, I would create a corporate culture, a few words on Jan. 2.